All2play4 Limited
- Company number
- 04807103
- Status
- Active
- Type
- Private Limited Company
- Incorporated
- 23 Jun 2003
- Nature of business
- Market research and public opinion polling
Registered office
Previous names
- Yellowthread Limited (until 6 Mar 2026)
Officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| MASON, Sam | Director | 16 Jun 2017 | |
| MASON, Henry | Director | 16 Jun 2017 | |
| MASON, Hugh John | Director | 16 Jun 2017 | |
| MASON, Eloise Claire | Director | 10 Sep 2013 | |
| MASON, John | Director | 27 Jul 2007 | |
| MASON, Charlotte Louise | Director | 1 Apr 2006 | |
| DICKIE, Katie | Director | 1 Apr 2006 |
Control
| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Charlotte Louise Mason | Ownership Of Shares 25 To 50 Percent Voting Rights 25 To 50 Percent |
6 Apr 2016 | 16 Jun 2017 |
| Eloise Claire Mason | Ownership Of Shares 25 To 50 Percent Voting Rights 25 To 50 Percent |
6 Apr 2016 | 16 Jun 2017 |
| All2play4 Holdings Limited | Ownership Of Shares 75 To 100 Percent Voting Rights 75 To 100 Percent Right To Appoint And Remove Directors |
20 Nov 2025 |
Accounts
| Year ended | Net assets | Cash | Employees |
|---|---|---|---|
| 31 Mar 2026 | - | £427,750 | 0 |
| 30 Sep 2024 | - | £37,186 | 5 |
| 30 Sep 2023 | - | £44,484 | 5 |
| 30 Sep 2022 | £2,211,322 | £48,677 | 5 |
| 30 Sep 2021 | £2,071,743 | £44,166 | 6 |
| 30 Sep 2020 | £1,976,110 | £373,143 | 6 |
| 30 Sep 2019 | £2,197,572 | £61,576 | - |
| 30 Sep 2018 | - | - | - |
| 30 Sep 2017 | - | - | - |
| 30 Sep 2016 | - | - | - |
| 30 Sep 2015 | - | - | - |
| 30 Sep 2014 | - | - | - |
| 30 Sep 2013 | - | - | - |
| 30 Sep 2012 | - | - | - |
| 30 Sep 2011 | - | - | - |
| 30 Sep 2010 | - | - | - |
| 30 Sep 2009 | - | - | - |
| 30 Sep 2008 | - | - | - |
| 30 Sep 2007 | - | - | - |
| 30 Jun 2006 | - | - | - |
| 30 Jun 2005 | - | - | - |
| 30 Jun 2004 | - | - | - |
Connections
Owned by
All2play4 Limited → All2play4 Holdings Limited
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