Ideal Direct Limited
- Company number
- 04183585
- Status
- Active
- Type
- Private Limited Company
- Incorporated
- 20 Mar 2001
- Nature of business
- Retail sale via mail order houses or via Internet
Other service activities n.e.c. - Corporate group
- Parker International Holdings Ltd (4 companies)
Registered office
Previous names
- Readers Direct Limited (until 7 Jul 2009)
Control
| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Mb Strategic Holdings Limited | Ownership Of Shares 25 To 50 Percent Voting Rights 25 To 50 Percent Right To Appoint And Remove Directors |
21 Oct 2024 | |
| Mrs Pritpal Kaur Mahon | Ownership Of Shares 25 To 50 Percent Voting Rights 25 To 50 Percent |
6 Apr 2016 | |
| Mr Sarabjit Singh Mahon | Ownership Of Shares 25 To 50 Percent Voting Rights 25 To 50 Percent |
6 Apr 2016 |
Accounts
| Year ended | Turnover | Net assets | Cash | Employees |
|---|---|---|---|---|
| 30 Sep 2025 | - | - | £480,666 | 7 |
| 30 Sep 2024 | - | £2,918,105 | £885,074 | 7 |
| 30 Sep 2023 | - | £3,051,891 | £217,563 | 7 |
| 30 Sep 2022 | - | £2,765,746 | £636,269 | 6 |
| 30 Sep 2021 | - | £2,525,652 | £473,865 | 6 |
| 30 Sep 2020 | - | £2,154,575 | £1,191,188 | 6 |
| 30 Sep 2019 | - | £1,755,262 | £1,421,261 | - |
| 30 Sep 2018 | - | £1,301,748 | £1,422,838 | 6 |
| 30 Sep 2017 | - | £908,518 | £1,487,591 | 6 |
| 30 Sep 2016 | - | £664,199 | £1,359,498 | - |
| 30 Sep 2015 | £2,341,936 | £472,771 | £1,064,485 | - |
| 31 Mar 2014 | £1,302,471 | £353,183 | £836,680 | - |
| 31 Mar 2013 | - | £175,849 | £403,607 | - |
| 31 Mar 2012 | - | £99,250 | £34,966 | - |
| 31 Mar 2011 | - | £22,455 | £30,762 | - |
| 31 Mar 2010 | - | £18,557 | £18,301 | - |
| 31 Mar 2009 | - | - | - | - |
| 31 Mar 2008 | - | - | - | - |
| 31 Mar 2007 | - | - | - | - |
| 31 Mar 2006 | - | - | - | - |
| 31 Mar 2005 | - | - | - | - |
| 31 Mar 2004 | - | - | - | - |
| 31 Mar 2003 | - | - | - | - |
| 31 Mar 2002 | - | - | - | - |
Connections
Owned by
Ideal Direct Limited → MB Strategic Holdings Limited → Ariella Holding Limited
Controls
- Splash Shelf Ltd (16708267)