# Smashpop Limited

## Details

- **Company number:** [16979105](https://find-and-update.company-information.service.gov.uk/company/16979105)
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 21 Jan 2026
- **Registered office:** ASTON HOUSE, CORNWALL AVENUE, LONDON, N3 1LF
- **Nature of business:** [47910](/sic/47910) Retail sale via mail order houses or via Internet
- **Corporate group:** [Route 77 Ltd](/group/94479) (10 companies)


## Previous names

- Smashpop Slime Limited (until 5 Feb 2026)




## Control

| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Bea Social Limited | ownership-of-shares-50-to-75-percent, voting-rights-50-to-75-percent, right-to-appoint-and-remove-directors | 21 Jan 2026 | 20 Mar 2026 |
| Sunmit Investments Limited | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 21 Jan 2026 |  |




## Owned by

Smashpop Limited → [Sunmit Investments Limited](/company/12710077)





## Registered address

1,154 companies are registered at this address - likely a registration agent.