# First Product Protection Limited

## Details

- **Company number:** [16925213](https://find-and-update.company-information.service.gov.uk/company/16925213)
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 22 Dec 2025
- **Registered office:** UNITY HOUSE, 2 STATION COURT STATION ROAD, GUISELEY, LEEDS, LS20 8EY
- **Nature of business:** [65120](/sic/65120) Non-life insurance, [66220](/sic/66220) Activities of insurance agents and brokers, [66290](/sic/66290) Other activities auxiliary to insurance and pension funding
- **Corporate group:** [United Risk International Holdings Ltd](/group/28883) (7 companies)


## Previous names

- Sierra Underwriters Limited (until 19 Jan 2026)



## Officers

| Name | Role | Appointed | Resigned |
|---|---|---|---|
| CALVERT, Michael George | director | 22 Dec 2025 |  |



## Control

| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| United Risk International Holdings Ltd | ownership-of-shares-75-to-100-percent-as-firm, voting-rights-75-to-100-percent-as-firm | 22 Dec 2025 |  |




## Owned by

First Product Protection Limited → [United Risk International Holdings Ltd](/company/12900716)




## Directors' other companies

- [CALVERT, Michael George](/person/7554164) - director at [Applied Credit Limited](/company/15576733)
- [CALVERT, Michael George](/person/7554164) - director at [Concept Special Risks Ltd](/company/00952756)
- [CALVERT, Michael George](/person/7554164) - director at [Concept Special Risks Holdings Ltd](/company/08383302)
- [CALVERT, Michael George](/person/7554164) - director at [Altaverist Limited](/company/17325269)
- [CALVERT, Michael George](/person/7554164) - director at [Applied Entertainment And Sports Limited](/company/15991594)
- [CALVERT, Michael George](/person/7554164) - director at [Applied Crisis Underwriters Limited](/company/15996511)
- [CALVERT, Michael George](/person/7554164) - director at [Recreational Charter Insurance Services Limited](/company/05914385)
- [CALVERT, Michael George](/person/7554164) - director at [United Risk International Limited](/company/17297189)
- [CALVERT, Michael George](/person/7554164) - director at [United Risk International Holdings Ltd](/company/12900716)
- [CALVERT, Michael George](/person/7554164) - director at [Applied Marine Limited](/company/17106527)



## Companies at the same address

- [Altaverist Limited](/company/17325269) (17325269)
- [Applied Credit Limited](/company/15576733) (15576733)
- [Applied Crisis Underwriters Limited](/company/15996511) (15996511)
- [Applied Entertainment And Sports Limited](/company/15991594) (15991594)
- [Prismpage Limited](/company/02502105) (02502105)
- [United Risk International Holdings Ltd](/company/12900716) (12900716)