# Element Brand Group Limited

## Details

- **Company number:** [14222481](https://find-and-update.company-information.service.gov.uk/company/14222481)
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 8 Jul 2022
- **Registered office:** UNIT 7 BEACON BUSINESS PARK, BEACON WAY, STAFFORD, ST18 0DG
- **Nature of business:** [64209](/sic/64209) Activities of other holding companies n.e.c.
- **Corporate group:** [Picalar Investments Limited](/group/9864) (7 companies)


## Previous names

- Scell-It (UK) Group Limited (until 1 Sep 2025)
- Scell-It (UK) Holdings Limited (until 9 Jun 2023)




## Control

| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Park View Property & Investment Company Limited | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 10 Dec 2025 |  |
| Picalar Investments Limited | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 10 Dec 2025 |  |
| Ft Invest Sas | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 16 Jan 2025 |  |
| Steve Malcolm Auld | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 19 Feb 2024 | 10 Dec 2025 |
| Mr Gary Ronald Moseley | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 8 Jul 2022 | 10 Dec 2025 |
| Mr Franck Olivier Gaston De Bruyne | significant-influence-or-control | 8 Jul 2022 | 16 Jan 2025 |



## Accounts

| Year ended | Net assets | Cash | Employees |
|---|---|---|---|
| 31 Aug 2025 | £482,516 | £127,107 | 2 |
| 31 Aug 2024 | £150,491 | £106,703 | 2 |
| 31 Jul 2023 | £4 | - | - |



## Owned by

Element Brand Group Limited → [Park View Property & Investment Company Limited](/company/16726373)



## Controls

- [Element Brand Group Of Companies Limited](/company/10223959) (10223959)
- [Kamtech Fasteners Ltd](/company/09868475) (09868475)
- [Rivco Limited](/company/02929026) (02929026)
- [The Rivet Company Holdings Limited](/company/11268926) (11268926)
- [The Rivet Company Limited](/company/07145148) (07145148)




## Companies at the same address

- [Colourite Systems Limited](/company/02335833) (02335833)
- [Element Brand Group Of Companies Limited](/company/10223959) (10223959)
- [Kamtech Fasteners Ltd](/company/09868475) (09868475)
- [Rivco Limited](/company/02929026) (02929026)
- [The Rivet Company Holdings Limited](/company/11268926) (11268926)
- [The Rivet Company Limited](/company/07145148) (07145148)