# We Love Purely Limited

## Details

- **Company number:** [10625324](https://find-and-update.company-information.service.gov.uk/company/10625324)
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 17 Feb 2017
- **Registered office:** FLOOR 5, 167-169 GREAT PORTLAND STREET, LONDON, W1W 5PF
- **Nature of business:** [46310](/sic/46310) Wholesale of fruit and vegetables, [47290](/sic/47290) Other retail sale of food in specialised stores
- **Corporate group:** [Tooru PLC](/group/18287) (4 companies)


## Previous names

- Vittoria Enterprises Ltd (until 10 Jul 2020)



## Officers

| Name | Role | Appointed | Resigned |
|---|---|---|---|
| ARGENT, Stephen | director | 31 Aug 2023 |  |
| PELLEGRINO, Stefania | director | 17 Feb 2017 |  |



## Control

| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Mr Scott Paul Livingston | ownership-of-shares-25-to-50-percent | 26 Jun 2020 | 22 Jan 2021 |
| Ms Stefania Pellegrino | ownership-of-shares-25-to-50-percent | 26 Jun 2020 | 22 Jan 2021 |
| Mr Mark Michael O'Sullivan | ownership-of-shares-25-to-50-percent, voting-rights-75-to-100-percent, right-to-appoint-and-remove-directors | 17 Feb 2017 | 22 Jan 2021 |
| S-Ventures Plc | ownership-of-shares-75-to-100-percent, voting-rights-75-to-100-percent | 22 Jan 2021 | 29 May 2025 |
| Tooru Plc | ownership-of-shares-75-to-100-percent, voting-rights-75-to-100-percent, right-to-appoint-and-remove-directors | 29 May 2025 |  |



## Accounts

| Year ended | Net assets | Cash | Employees |
|---|---|---|---|
| 31 Dec 2025 | -£755,982 | £6,353 | 2 |
| 31 Dec 2024 | £754,974 | - | 2 |
| 30 Sep 2023 | £600,960 | - | 3 |
| 30 Sep 2022 | -£374,293 | £12,255 | 2 |
| 30 Sep 2021 | -£90,502 | £2,129 | 1 |
| 31 Dec 2020 | -£122,472 | £7,616 | 1 |
| 31 Dec 2019 | -£223,006 | £3,623 | 1 |
| 31 Dec 2018 | -£159,845 | £304 | 1 |
| 28 Feb 2018 | -£82,270 | £278 | - |



## Owned by

We Love Purely Limited → [Tooru PLC](/company/00269566)




## Directors' other companies

- [ARGENT, Stephen](/person/5471175) - director at [Tooru PLC](/company/00269566)
- [ARGENT, Stephen](/person/5471175) - director at [Stargent Limited](/company/15858554)



## Companies at the same address

- [Hoot HR Ltd](/company/16223099) (16223099)
- [Wismo Group Ltd](/company/17218635) (17218635)