# Dark Horses Sports Marketing Limited

## Details

- **Company number:** [09965721](https://find-and-update.company-information.service.gov.uk/company/09965721)
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 22 Jan 2016
- **Registered office:** BANKSIDE 3, 90 - 100 SOUTHWARK STREET, LONDON, SE1 0SW
- **Nature of business:** [73110](/sic/73110) Advertising agencies
- **Corporate group:** [Omnicom Advertising Group Limited](/group/12022) (9 companies)


## Previous names

- Lucky Enterprises Group Limited (until 8 Nov 2016)



## Officers

| Name | Role | Appointed | Resigned |
|---|---|---|---|
| OVAL NOMINEES LIMITED | corporate-director | 22 Jan 2016 | 22 Jan 2016 |
| DENT, Simon James | director | 6 Jun 2016 | 28 May 2021 |
| UPTON, Nik | director | 18 Dec 2018 | 1 Apr 2023 |
| ELLSE, Simon Richard | director | 20 Dec 2017 | 1 Apr 2023 |
| CALCRAFT, Helen | director | 22 Jan 2016 | 1 Apr 2023 |
| NAIRN, Andrew Kevin | director | 22 Jan 2016 | 1 Apr 2023 |
| BROOKE-TAYLOR, Daniel | director | 22 Jan 2016 | 1 Apr 2023 |
| SMITH, Gary John | director | 1 Apr 2023 | 3 Jun 2024 |
| HOWELL, Steve | director | 15 Sep 2020 | 9 Jul 2025 |
| ROBERTSON, Melissa Alexandra | director | 15 Sep 2020 | 9 Jul 2025 |
| BRAY, Sally-Ann | secretary | 1 Apr 2023 | 28 Aug 2025 |
| READMAN, Matt | director | 15 Sep 2020 | 1 Jul 2026 |
| TRAYNOR, John Devon | secretary | 28 Aug 2025 |  |
| KINLOCH, Charlotte Isobel | director | 3 Jun 2024 |  |



## Control

| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Lucky Generals Ltd | ownership-of-shares-75-to-100-percent, voting-rights-75-to-100-percent, right-to-appoint-and-remove-directors | 6 Apr 2016 | 20 Feb 2017 |
| Lucky Enterprises Group Limited | ownership-of-shares-75-to-100-percent, voting-rights-75-to-100-percent, right-to-appoint-and-remove-directors | 20 Feb 2017 | 20 Dec 2017 |
| Tbwa Uk Group Limited | ownership-of-shares-75-to-100-percent, voting-rights-75-to-100-percent, right-to-appoint-and-remove-directors | 1 Apr 2023 |  |



## Accounts

| Year ended | Cash | Employees |
|---|---|---|
| 31 Dec 2022 | £2,387,755 | 35 |
| 31 Dec 2021 | £1,642,399 | 39 |
| 31 Dec 2020 | £502,210 | 39 |
| 31 Dec 2019 | £576,405 | 33 |
| 31 Dec 2018 | £17,093 | - |
| 31 Dec 2017 | £2,400 | - |
| 30 Apr 2017 | - | - |



## Owned by

Dark Horses Sports Marketing Limited → [Tbwa UK Group Limited](/company/04332188) → [Omnicom Advertising Group Limited](/company/16836377)




## Directors' other companies

- [KINLOCH, Charlotte Isobel](/person/6834235) - director at [Tequila UK](/company/02677234)



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