# Bella Freud Ltd

## Details

- **Company number:** [08174429](https://find-and-update.company-information.service.gov.uk/company/08174429)
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 9 Aug 2012
- **Registered office:** LOWER GROUND FLOOR, LEYTON HOUSE, 22 CALVERT AVENUE, LONDON, E2 7JP
- **Nature of business:** [46420](/sic/46420) Wholesale of clothing and footwear, [47710](/sic/47710) Retail sale of clothing in specialised stores, [47910](/sic/47910) Retail sale via mail order houses or via Internet, [74100](/sic/74100) specialised design activities
- **Corporate group:** [Automate Health Limited](/group/101475) (14 companies)



## Officers

| Name | Role | Appointed | Resigned |
|---|---|---|---|
| MALVERDI, Fabrizio | director | 4 Dec 2023 |  |
| FREUD, Isobel Lucia | director | 9 Aug 2012 |  |



## Control

| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Pembroke Vct Plc | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 6 Apr 2016 |  |
| Ms Isobel Lucia Freud | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent, right-to-appoint-and-remove-directors | 6 Apr 2016 |  |



## Accounts

| Year ended | Net assets | Cash | Employees |
|---|---|---|---|
| 31 Mar 2025 | -£165,092 | £600,213 | 19 |
| 31 Mar 2024 | -£201,793 | £919,023 | 21 |
| 31 Mar 2023 | £114,092 | £488,666 | 15 |
| 31 Mar 2022 | £913,475 | £155,380 | 17 |
| 31 Mar 2021 | £889,951 | £405,814 | 19 |
| 31 Mar 2020 | -£1,001,764 | £25,802 | 15 |
| 31 Mar 2019 | £5,815 | £64,927 | 13 |
| 31 Aug 2018 | £551,169 | £210,694 | 11 |
| 31 Aug 2017 | -£316,361 | £65,113 | 11 |
| 31 Aug 2016 | -£236,489 | £131,390 | - |



## Owned by

Bella Freud Ltd → [Pembroke Vct PLC](/company/08307631)



## Controls

- [Bella Freud Parfum Limited](/company/08531422) (08531422)