{
  "company_number": "07996420",
  "name": "The Good Toy Guide Limited",
  "url": "/company/07996420",
  "status": "Active",
  "is_active": true,
  "company_type": "Private Limited Company",
  "incorporated_on": "2012-03-19",
  "dissolved_on": null,
  "sic_codes": [
    {
      "code": "63990",
      "description": "Other information service activities n.e.c.",
      "section": "J",
      "section_name": "Information and communication",
      "url": "/sic/63990"
    }
  ],
  "registered_address": {
    "id": 1579528,
    "url": "/address/1579528",
    "line1": "11 HINTON ROAD",
    "line2": "",
    "post_town": "BRACKLEY",
    "county": "",
    "country": "ENGLAND",
    "postcode": "NN13 7EQ"
  },
  "companies_house_url": "https://find-and-update.company-information.service.gov.uk/company/07996420",
  "previous_names": [],
  "care_of": "",
  "po_box": "",
  "country_of_origin": "United Kingdom",
  "accounts": {
    "next_due": "2026-12-31",
    "last_made_up": "2025-03-31",
    "category": "TOTAL EXEMPTION FULL",
    "filings": [
      {
        "url": "/company/07996420/accounts/2025-03-31",
        "pdf_url": "/company/07996420/accounts/2025-03-31.pdf",
        "made_up_date": "2025-03-31",
        "period_start": "2025-03-31",
        "period_end": "2025-03-31",
        "entity_name": "The Good Toy Guide Limited",
        "dormant": false,
        "average_employees": "10.00",
        "tangible_fixed_assets": "22557.00",
        "debtors": "11347.00",
        "cash_bank_in_hand": "4268.00",
        "current_assets": "17383.00",
        "creditors_due_within_one_year": null,
        "creditors_due_after_one_year": null,
        "net_current_assets_liabilities": "-671769.00",
        "total_assets_less_current_liabilities": "-649212.00",
        "net_assets_liabilities": "-668701.00",
        "called_up_share_capital": null,
        "profit_loss_account_reserve": null,
        "shareholder_funds": "11605.00",
        "turnover": null,
        "other_operating_income": null,
        "cost_sales": null,
        "gross_profit_loss": null,
        "administrative_expenses": null,
        "raw_materials_consumables": null,
        "staff_costs": null,
        "depreciation_written_off": null,
        "other_operating_charges": null,
        "operating_profit_loss": null,
        "profit_before_tax": null,
        "tax_on_profit": null,
        "profit_loss_for_period": null,
        "file_type": "html",
        "parse_error": "",
        "source_zip": "Accounts_Monthly_Data-September2025.zip"
      },
      {
        "url": "/company/07996420/accounts/2024-03-31",
        "pdf_url": "/company/07996420/accounts/2024-03-31.pdf",
        "made_up_date": "2024-03-31",
        "period_start": "2024-03-31",
        "period_end": "2024-03-31",
        "entity_name": "The Good Toy Guide Limited",
        "dormant": false,
        "average_employees": "9.00",
        "tangible_fixed_assets": "23708.00",
        "debtors": "93610.00",
        "cash_bank_in_hand": "31263.00",
        "current_assets": "126641.00",
        "creditors_due_within_one_year": null,
        "creditors_due_after_one_year": null,
        "net_current_assets_liabilities": "-447278.00",
        "total_assets_less_current_liabilities": "-423570.00",
        "net_assets_liabilities": "-450737.00",
        "called_up_share_capital": null,
        "profit_loss_account_reserve": null,
        "shareholder_funds": "11605.00",
        "turnover": null,
        "other_operating_income": null,
        "cost_sales": null,
        "gross_profit_loss": null,
        "administrative_expenses": null,
        "raw_materials_consumables": null,
        "staff_costs": null,
        "depreciation_written_off": null,
        "other_operating_charges": null,
        "operating_profit_loss": null,
        "profit_before_tax": null,
        "tax_on_profit": null,
        "profit_loss_for_period": null,
        "file_type": "html",
        "parse_error": "",
        "source_zip": "Accounts_Monthly_Data-December2024.zip"
      },
      {
        "url": "/company/07996420/accounts/2023-03-31",
        "pdf_url": "/company/07996420/accounts/2023-03-31.pdf",
        "made_up_date": "2023-03-31",
        "period_start": "2023-03-31",
        "period_end": "2023-03-31",
        "entity_name": "The Good Toy Guide Limited",
        "dormant": false,
        "average_employees": "10.00",
        "tangible_fixed_assets": "2283.00",
        "debtors": "88907.00",
        "cash_bank_in_hand": "13939.00",
        "current_assets": "108003.00",
        "creditors_due_within_one_year": null,
        "creditors_due_after_one_year": null,
        "net_current_assets_liabilities": "-399275.00",
        "total_assets_less_current_liabilities": "-396992.00",
        "net_assets_liabilities": "-427571.00",
        "called_up_share_capital": null,
        "profit_loss_account_reserve": null,
        "shareholder_funds": "11605.00",
        "turnover": null,
        "other_operating_income": null,
        "cost_sales": null,
        "gross_profit_loss": null,
        "administrative_expenses": null,
        "raw_materials_consumables": null,
        "staff_costs": null,
        "depreciation_written_off": null,
        "other_operating_charges": null,
        "operating_profit_loss": null,
        "profit_before_tax": null,
        "tax_on_profit": null,
        "profit_loss_for_period": null,
        "file_type": "html",
        "parse_error": "",
        "source_zip": "Accounts_Monthly_Data-September2023.zip"
      },
      {
        "url": "/company/07996420/accounts/2022-03-31",
        "pdf_url": "/company/07996420/accounts/2022-03-31.pdf",
        "made_up_date": "2022-03-31",
        "period_start": "2022-03-31",
        "period_end": "2022-03-31",
        "entity_name": "The Good Toy Guide Limited",
        "dormant": false,
        "average_employees": "7.00",
        "tangible_fixed_assets": "3052.00",
        "debtors": "66392.00",
        "cash_bank_in_hand": "6917.00",
        "current_assets": "86034.00",
        "creditors_due_within_one_year": null,
        "creditors_due_after_one_year": null,
        "net_current_assets_liabilities": "-332012.00",
        "total_assets_less_current_liabilities": "-328960.00",
        "net_assets_liabilities": "-367120.00",
        "called_up_share_capital": null,
        "profit_loss_account_reserve": null,
        "shareholder_funds": "11605.00",
        "turnover": null,
        "other_operating_income": null,
        "cost_sales": null,
        "gross_profit_loss": null,
        "administrative_expenses": null,
        "raw_materials_consumables": null,
        "staff_costs": null,
        "depreciation_written_off": null,
        "other_operating_charges": null,
        "operating_profit_loss": null,
        "profit_before_tax": null,
        "tax_on_profit": null,
        "profit_loss_for_period": null,
        "file_type": "html",
        "parse_error": "",
        "source_zip": "Accounts_Monthly_Data-December2022.zip"
      },
      {
        "url": "/company/07996420/accounts/2021-03-31",
        "pdf_url": "/company/07996420/accounts/2021-03-31.pdf",
        "made_up_date": "2021-03-31",
        "period_start": "2021-03-31",
        "period_end": "2021-03-31",
        "entity_name": "The Good Toy Guide Limited",
        "dormant": false,
        "average_employees": "7.00",
        "tangible_fixed_assets": "1849.00",
        "debtors": "37651.00",
        "cash_bank_in_hand": "9016.00",
        "current_assets": "46667.00",
        "creditors_due_within_one_year": null,
        "creditors_due_after_one_year": null,
        "net_current_assets_liabilities": "-208213.00",
        "total_assets_less_current_liabilities": "-206364.00",
        "net_assets_liabilities": "-253908.00",
        "called_up_share_capital": null,
        "profit_loss_account_reserve": null,
        "shareholder_funds": "11605.00",
        "turnover": null,
        "other_operating_income": null,
        "cost_sales": null,
        "gross_profit_loss": null,
        "administrative_expenses": null,
        "raw_materials_consumables": null,
        "staff_costs": null,
        "depreciation_written_off": null,
        "other_operating_charges": null,
        "operating_profit_loss": null,
        "profit_before_tax": null,
        "tax_on_profit": null,
        "profit_loss_for_period": null,
        "file_type": "html",
        "parse_error": "",
        "source_zip": "Accounts_Monthly_Data-December2021.zip"
      },
      {
        "url": "/company/07996420/accounts/2020-03-31",
        "pdf_url": "/company/07996420/accounts/2020-03-31.pdf",
        "made_up_date": "2020-03-31",
        "period_start": "2020-03-31",
        "period_end": "2020-03-31",
        "entity_name": "The Good Toy Guide Limited",
        "dormant": false,
        "average_employees": "7.00",
        "tangible_fixed_assets": "2874.00",
        "debtors": "26431.00",
        "cash_bank_in_hand": "24150.00",
        "current_assets": "50581.00",
        "creditors_due_within_one_year": null,
        "creditors_due_after_one_year": null,
        "net_current_assets_liabilities": "-229554.00",
        "total_assets_less_current_liabilities": "-226680.00",
        "net_assets_liabilities": "-226680.00",
        "called_up_share_capital": null,
        "profit_loss_account_reserve": null,
        "shareholder_funds": "11605.00",
        "turnover": null,
        "other_operating_income": null,
        "cost_sales": null,
        "gross_profit_loss": null,
        "administrative_expenses": null,
        "raw_materials_consumables": null,
        "staff_costs": null,
        "depreciation_written_off": null,
        "other_operating_charges": null,
        "operating_profit_loss": null,
        "profit_before_tax": null,
        "tax_on_profit": null,
        "profit_loss_for_period": null,
        "file_type": "html",
        "parse_error": "",
        "source_zip": "Accounts_Monthly_Data-December2020.zip"
      },
      {
        "url": "/company/07996420/accounts/2019-03-31",
        "pdf_url": "/company/07996420/accounts/2019-03-31.pdf",
        "made_up_date": "2019-03-31",
        "period_start": "2019-03-31",
        "period_end": "2019-03-31",
        "entity_name": "The Good Toy Guide Limited",
        "dormant": false,
        "average_employees": null,
        "tangible_fixed_assets": "9318.00",
        "debtors": "91383.00",
        "cash_bank_in_hand": "2908.00",
        "current_assets": "94291.00",
        "creditors_due_within_one_year": null,
        "creditors_due_after_one_year": null,
        "net_current_assets_liabilities": "-116950.00",
        "total_assets_less_current_liabilities": "-107632.00",
        "net_assets_liabilities": null,
        "called_up_share_capital": null,
        "profit_loss_account_reserve": null,
        "shareholder_funds": "11605.00",
        "turnover": null,
        "other_operating_income": null,
        "cost_sales": null,
        "gross_profit_loss": null,
        "administrative_expenses": null,
        "raw_materials_consumables": null,
        "staff_costs": null,
        "depreciation_written_off": null,
        "other_operating_charges": null,
        "operating_profit_loss": null,
        "profit_before_tax": null,
        "tax_on_profit": null,
        "profit_loss_for_period": null,
        "file_type": "html",
        "parse_error": "",
        "source_zip": "Accounts_Monthly_Data-August2019.zip"
      },
      {
        "url": "/company/07996420/accounts/2018-03-31",
        "pdf_url": "/company/07996420/accounts/2018-03-31.pdf",
        "made_up_date": "2018-03-31",
        "period_start": "2018-03-31",
        "period_end": "2018-03-31",
        "entity_name": "The Good Toy Guide Limited",
        "dormant": false,
        "average_employees": null,
        "tangible_fixed_assets": "4527.00",
        "debtors": "76218.00",
        "cash_bank_in_hand": "7294.00",
        "current_assets": "83512.00",
        "creditors_due_within_one_year": null,
        "creditors_due_after_one_year": null,
        "net_current_assets_liabilities": "-15706.00",
        "total_assets_less_current_liabilities": "-4686.00",
        "net_assets_liabilities": "15687.00",
        "called_up_share_capital": null,
        "profit_loss_account_reserve": null,
        "shareholder_funds": "11605.00",
        "turnover": null,
        "other_operating_income": null,
        "cost_sales": null,
        "gross_profit_loss": null,
        "administrative_expenses": null,
        "raw_materials_consumables": null,
        "staff_costs": null,
        "depreciation_written_off": null,
        "other_operating_charges": null,
        "operating_profit_loss": null,
        "profit_before_tax": null,
        "tax_on_profit": null,
        "profit_loss_for_period": null,
        "file_type": "html",
        "parse_error": "",
        "source_zip": "Accounts_Monthly_Data-June2018.zip"
      },
      {
        "url": "/company/07996420/accounts/2017-03-31",
        "pdf_url": "/company/07996420/accounts/2017-03-31.pdf",
        "made_up_date": "2017-03-31",
        "period_start": "2017-03-31",
        "period_end": "2017-03-31",
        "entity_name": "The Good Toy Guide Limited",
        "dormant": false,
        "average_employees": null,
        "tangible_fixed_assets": "15269.00",
        "debtors": null,
        "cash_bank_in_hand": null,
        "current_assets": "66018.00",
        "creditors_due_within_one_year": null,
        "creditors_due_after_one_year": null,
        "net_current_assets_liabilities": "-21804.00",
        "total_assets_less_current_liabilities": "-6535.00",
        "net_assets_liabilities": "-6535.00",
        "called_up_share_capital": null,
        "profit_loss_account_reserve": null,
        "shareholder_funds": "-6535.00",
        "turnover": null,
        "other_operating_income": null,
        "cost_sales": null,
        "gross_profit_loss": null,
        "administrative_expenses": null,
        "raw_materials_consumables": null,
        "staff_costs": null,
        "depreciation_written_off": null,
        "other_operating_charges": null,
        "operating_profit_loss": null,
        "profit_before_tax": null,
        "tax_on_profit": null,
        "profit_loss_for_period": null,
        "file_type": "html",
        "parse_error": "",
        "source_zip": "Accounts_Monthly_Data-July2017.zip"
      },
      {
        "url": "/company/07996420/accounts/2016-03-31",
        "pdf_url": "/company/07996420/accounts/2016-03-31.pdf",
        "made_up_date": "2016-03-31",
        "period_start": "2016-03-31",
        "period_end": "2016-03-31",
        "entity_name": "The Good Toy Guide Limited",
        "dormant": false,
        "average_employees": null,
        "tangible_fixed_assets": "20534.00",
        "debtors": "58849.00",
        "cash_bank_in_hand": "4478.00",
        "current_assets": "63327.00",
        "creditors_due_within_one_year": "77843.00",
        "creditors_due_after_one_year": null,
        "net_current_assets_liabilities": "-14516.00",
        "total_assets_less_current_liabilities": "6018.00",
        "net_assets_liabilities": null,
        "called_up_share_capital": "11605.00",
        "profit_loss_account_reserve": "-76458.00",
        "shareholder_funds": "6018.00",
        "turnover": null,
        "other_operating_income": null,
        "cost_sales": null,
        "gross_profit_loss": null,
        "administrative_expenses": null,
        "raw_materials_consumables": null,
        "staff_costs": null,
        "depreciation_written_off": null,
        "other_operating_charges": null,
        "operating_profit_loss": null,
        "profit_before_tax": null,
        "tax_on_profit": null,
        "profit_loss_for_period": null,
        "file_type": "html",
        "parse_error": "",
        "source_zip": "Accounts_Monthly_Data-September2016.zip"
      }
    ],
    "pdf_only_filings": [
      {
        "made_up_date": "2015-03-31",
        "filing_date": "2015-07-08",
        "form_type": "AA",
        "description": "accounts-with-accounts-type-total-exemption-small",
        "paper_filed": true,
        "pdf_url": "/company/07996420/accounts/2015-03-31.pdf",
        "companies_house_url": "https://find-and-update.company-information.service.gov.uk/company/07996420/filing-history/MzEyNjUxNzUzNWFkaXF6a2N4/document?format=pdf&download=0"
      },
      {
        "made_up_date": "2014-03-31",
        "filing_date": "2014-07-08",
        "form_type": "AA",
        "description": "accounts-with-accounts-type-total-exemption-small",
        "paper_filed": true,
        "pdf_url": "/company/07996420/accounts/2014-03-31.pdf",
        "companies_house_url": "https://find-and-update.company-information.service.gov.uk/company/07996420/filing-history/MzEwMzI4ODU5N2FkaXF6a2N4/document?format=pdf&download=0"
      },
      {
        "made_up_date": "2013-03-31",
        "filing_date": "2013-07-04",
        "form_type": "AA",
        "description": "accounts-with-accounts-type-total-exemption-small",
        "paper_filed": true,
        "pdf_url": "/company/07996420/accounts/2013-03-31.pdf",
        "companies_house_url": "https://find-and-update.company-information.service.gov.uk/company/07996420/filing-history/MzA4MDk3NzI0MGFkaXF6a2N4/document?format=pdf&download=0"
      }
    ],
    "filing_history_url": "https://find-and-update.company-information.service.gov.uk/company/07996420/filing-history"
  },
  "confirmation_statement": {
    "next_due": "2027-02-14",
    "last_made_up": "2026-01-31"
  },
  "officers": [],
  "psc": [
    {
      "name": "Dr Amanda Kate Gummer",
      "kind": "individual-person-with-significant-control",
      "person_url": "/person/272409",
      "controlling_company_url": null,
      "natures_of_control": [
        "ownership-of-shares-75-to-100-percent",
        "voting-rights-75-to-100-percent",
        "right-to-appoint-and-remove-directors"
      ],
      "notified_on": "2016-04-06",
      "ceased_on": null,
      "nationality": "British",
      "country_of_residence": "England",
      "source": "snapshot"
    }
  ],
  "external_links": [],
  "provenance": {
    "source": "snapshot",
    "first_seen_at": "2026-07-05T12:35:35.811816+00:00",
    "last_seen_snapshot": "2026-08-01",
    "retrieved_at": "2026-08-29T21:05:51.028561+00:00"
  },
  "licence": "Open Government Licence v3.0",
  "licence_url": "https://www.nationalarchives.gov.uk/doc/open-government-licence/version/3/",
  "attribution": "Contains public sector information licensed under the Open Government Licence v3.0. Source: Companies House."
}