# Verb Brands Limited

## Details

- **Company number:** [07828770](https://find-and-update.company-information.service.gov.uk/company/07828770)
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 31 Oct 2011
- **Registered office:** CANNON PLACE, 78 CANNON STREET, LONDON, EC4N 6AF
- **Nature of business:** [62012](/sic/62012) Business and domestic software development, [63110](/sic/63110) Data processing, hosting and related activities
- **Corporate group:** [ECI Partners LLP](/group/74388) (159 companies)


## Previous names

- Adjust Media Limited (until 31 Jul 2013)




## Control

| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Mr Warren Christopher Moore | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 6 Apr 2016 | 16 Aug 2018 |
| Mr Warren Christopher Moore | ownership-of-shares-25-to-50-percent | 16 Aug 2018 | 7 Jun 2019 |
| Mr Christopher Stuart Stanton Donnelly | ownership-of-shares-50-to-75-percent, voting-rights-50-to-75-percent, right-to-appoint-and-remove-directors | 6 Apr 2016 | 14 Dec 2021 |
| Croud Inc Ltd | ownership-of-shares-75-to-100-percent, voting-rights-75-to-100-percent, right-to-appoint-and-remove-directors | 14 Dec 2021 |  |



## Accounts

| Year ended | Net assets | Cash | Employees |
|---|---|---|---|
| 31 Dec 2020 | -£394,596 | £793,601 | 37 |
| 31 Dec 2019 | £184,489 | £716,639 | 30 |
| 31 Dec 2018 | £376,601 | £62,924 | 22 |
| 31 Dec 2017 | £147,110 | £36,910 | 19 |
| 31 Mar 2017 | £119,195 | £14,071 | 10 |
| 31 Mar 2016 | £109,886 | £80,827 | - |
| 31 Mar 2015 | £49,482 | £47,576 | - |
| 31 Oct 2014 | £23,596 | £30,096 | - |
| 31 Oct 2013 | £3,024 | £5,686 | - |
| 31 Oct 2012 | £2,906 | £3,673 | - |



## Owned by

Verb Brands Limited → [Croud Inc Ltd](/company/07542498) → [Croud Holdings Limited](/company/12299933) → [Capuchin Bidco Limited](/company/15876348) → [Capuchin Midco Limited](/company/15876313) → [Capuchin Topco Limited](/company/15876347)



## Controls

- [Digital Business Development Limited](/company/05095762) (05095762)




## Registered address

250 companies are registered at this address - likely a registration agent.