# New Disguise Limited

## Details

- **Company number:** [07045593](https://find-and-update.company-information.service.gov.uk/company/07045593)
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 15 Oct 2009
- **Registered office:** THE TITHE BARN DEANS LADE FARM, CLAYPIT LANE, LICHFIELD, WS14 0AG
- **Nature of business:** [47722](/sic/47722) Retail sale of leather goods in specialised stores


## Previous names

- The Bag And Wallet Company Com. Limited (until 4 Nov 2009)
- The Bag And Wallet Company.com Limited (until 23 Jun 2020)
- Yoshi Goods Limited (until 25 Feb 2026)




## Control

| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Mr Giles Mckenzie Heathcote | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent, right-to-appoint-and-remove-directors | 15 Oct 2016 | 5 May 2017 |
| Mr James Heathcote | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent, right-to-appoint-and-remove-directors | 11 Mar 2020 |  |
| Mr Luke Griffiths-Jones | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent, right-to-appoint-and-remove-directors | 11 Mar 2020 |  |
| Mr Guy Heathcote | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent, right-to-appoint-and-remove-directors | 11 Mar 2020 |  |



## Accounts

| Year ended | Net assets | Cash | Employees |
|---|---|---|---|
| 31 Mar 2025 | £634,950 | £443,459 | 6 |
| 31 Mar 2024 | £718,890 | £186,803 | 6 |
| 31 Mar 2023 | £759,951 | £266,128 | 3 |
| 31 Mar 2022 | £752,020 | £532,910 | 3 |
| 31 Mar 2021 | £656,316 | £487,239 | 4 |
| 31 Mar 2020 | £609,636 | £587,863 | 4 |
| 31 Mar 2019 | £712,801 | £659,018 | - |
| 31 Mar 2018 | £606,508 | £592,736 | - |
| 31 Mar 2017 | - | £322,015 | - |
| 31 Mar 2016 | - | £377,502 | - |
| 31 Mar 2015 | - | £125,110 | - |
| 31 Mar 2014 | - | £44,206 | - |
| 31 Oct 2013 | £1 | - | - |
| 31 Oct 2012 | £1 | - | - |