# Conversion Rate Experts Limited

## Details

- **Company number:** [05895439](https://find-and-update.company-information.service.gov.uk/company/05895439)
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 3 Aug 2006
- **Registered office:** 60 GREAT PORTLAND STREET, LONDON, W1W 7RT
- **Nature of business:** [62020](/sic/62020) Information technology consultancy activities
- **Corporate group:** [Next 15 Group PLC](/group/22114) (43 companies)


## Previous names

- Implementra Limited (until 14 Oct 2020)




## Control

| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Mr Ben Anthony John Jesson | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 6 Apr 2016 | 15 Jul 2020 |
| Mr Karl Spencer Blanks | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 6 Apr 2016 | 15 Jul 2020 |
| Next 15 Group Plc | ownership-of-shares-75-to-100-percent, voting-rights-75-to-100-percent, right-to-appoint-and-remove-directors | 15 Jul 2020 | 20 Jan 2026 |
| Brandwidth Marketing Limited | ownership-of-shares-75-to-100-percent, voting-rights-75-to-100-percent, right-to-appoint-and-remove-directors | 20 Jan 2026 |  |



## Accounts

| Year ended | Net assets | Cash | Employees |
|---|---|---|---|
| 31 Jan 2020 | £5,226,321 | £5,960,876 | 9 |
| 31 Jan 2017 | £1,380,371 | £1,966,701 | 7 |
| 31 Jan 2016 | £691,171 | £1,011,485 | 7 |
| 31 Jan 2015 | £334,212 | £521,344 | - |
| 31 Jan 2014 | £377,441 | £385,079 | - |
| 31 Jan 2013 | £400,696 | £654,292 | - |
| 31 Jan 2012 | £157,868 | £477,881 | - |



## Owned by

Conversion Rate Experts Limited → [Brandwidth Marketing Limited](/company/03860505) → [Next 15 Group PLC](/company/01579589)





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