# Tutti Frutti Direct Limited

## Details

- **Company number:** [03392819](https://find-and-update.company-information.service.gov.uk/company/03392819)
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 26 Jun 1997
- **Registered office:** WISTERIA GRANGE BARN, PIKES END, PINNER, HA5 2EX
- **Nature of business:** [82990](/sic/82990) Other business support service activities n.e.c.
- **Corporate group:** [HTL Holdco Limited](/group/18751) (4 companies)



## Officers

| Name | Role | Appointed | Resigned |
|---|---|---|---|
| SAMUEL, Jonathan | director | 27 May 2015 | 23 Aug 2023 |
| SAMUEL, Michael Raphael | director | 13 Jan 2025 | 28 Jul 2026 |
| SWART, Paul Stefan | director | 21 May 2026 |  |
| MILLER, Duncan Scott | director | 27 Feb 2026 |  |



## Control

| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Mrs Debra Bernice Samuel | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 6 Apr 2016 | 30 Jun 2018 |
| Mr Michael Raphael Samuel | ownership-of-shares-25-to-50-percent, voting-rights-25-to-50-percent | 6 Apr 2016 | 30 Jun 2018 |
| Tutti Frutti Direct Holdings Ltd | ownership-of-shares-75-to-100-percent, voting-rights-75-to-100-percent, right-to-appoint-and-remove-directors | 30 Jun 2018 | 20 Sep 2025 |
| Heroes Technology Ltd. | ownership-of-shares-75-to-100-percent, voting-rights-75-to-100-percent, right-to-appoint-and-remove-directors | 20 Sep 2025 |  |



## Accounts

| Year ended | Turnover | Net assets | Cash | Employees |
|---|---|---|---|---|
| 31 Jul 2023 | £18,843,517 | £7,623,640 | £2,476,051 | 24 |
| 31 Jul 2022 | £15,318,062 | £5,614,728 | £2,638,281 | 20 |
| 31 Jul 2021 | - | £3,604,194 | £2,591,230 | 17 |
| 31 Jul 2019 | - | £1,440,137 | £921,360 | 16 |
| 31 Jul 2018 | - | £977,663 | £610,625 | - |
| 31 Jul 2017 | - | £610,477 | £379,834 | 15 |
| 31 Jul 2016 | - | £523,757 | £276,090 | - |
| 31 Jul 2015 | - | £410,031 | £196,594 | - |
| 31 Jul 2013 | - | £233,091 | £372,598 | - |
| 31 Jul 2012 | - | £298,378 | £284,618 | - |
| 31 Jul 2011 | - | £149,440 | £201,750 | - |
| 31 Jul 2010 | - | £103,937 | £130,741 | - |
| 31 Jul 2009 | - | £48,797 | £14,332 | - |



## Owned by

Tutti Frutti Direct Limited → [Heroes Technology Ltd](/company/12620251) → [HTL Holdco Limited](/company/15495251)





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