# Alter Agency Ltd

## Details

- **Company number:** [02951210](https://find-and-update.company-information.service.gov.uk/company/02951210)
- **Status:** Active
- **Type:** Private Limited Company
- **Incorporated:** 21 Jul 1994
- **Registered office:** THE STABLE YARD VICARAGE ROAD, STONY STRATFORD, MILTON KEYNES, MK11 1BN
- **Nature of business:** [73110](/sic/73110) Advertising agencies


## Previous names

- Capital Corporate Communications Limited (until 24 May 1995)
- Sheriol Sixty-Two Limited (until 15 Feb 1995)
- Capitalize Limited (until 29 Jan 2016)



## Officers

| Name | Role | Appointed | Resigned |
|---|---|---|---|
| FINNEGAN, Lucy | director | 24 Jun 2015 |  |
| MOORE, Richard Anthony | director | 8 Feb 1995 |  |
| KELLETT, Peter | director | 26 Mar 2015 | 31 Mar 2016 |
| FORTH, Alison | director | 20 Mar 2007 | 25 Mar 2015 |
| FORTH, Alison | secretary | 20 Mar 2007 | 1 Feb 2010 |
| WILLIAMSON, Rupert | director | 3 Mar 2003 | 28 Jun 2007 |
| MOORE, John Anthony David | secretary | 1 Sep 1999 | 20 Mar 2007 |
| JENSEN, Sara Elizabeth | director | 1 Nov 2001 | 31 Oct 2002 |
| DOWN, Richard Charles Alastair | director | 21 Feb 2001 | 2 Jul 2001 |
| GOODSMAN, James Melville | director | 21 Feb 2001 | 2 Jul 2001 |
| SNELLGROVE, Barry | director | 26 May 1999 | 18 Feb 2001 |
| MOORE, Andrew Paul | secretary | 1 Oct 1996 | 1 Sep 1999 |
| LUSH, Peter Maurice | director | 26 Jan 1998 | 26 May 1999 |
| SERTIN, Catherine Ann | director | 8 Feb 1995 | 4 Oct 1996 |
| SERTIN, Catherine Ann | secretary | 8 Feb 1995 | 4 Oct 1996 |
| WILDE, Kenneth | director | 6 Feb 1995 | 4 Oct 1996 |
| SHERWIN OLIVER SOLICITORS | corporate-nominee-secretary | 21 Jul 1994 | 8 Feb 1995 |
| CRAIG, Nigel Stuart | nominee-director | 21 Jul 1994 | 6 Feb 1995 |



## Control

| Name | Nature of control | Notified | Ceased |
|---|---|---|---|
| Mr Richard Anthony Moore | ownership-of-shares-50-to-75-percent, voting-rights-50-to-75-percent, right-to-appoint-and-remove-directors | 21 Jun 2016 |  |



## Accounts

| Year ended | Net assets | Cash | Employees |
|---|---|---|---|
| 31 Dec 2025 | - | £408,324 | 15 |
| 31 Dec 2024 | - | £392,632 | 23 |
| 31 Dec 2023 | - | £707,851 | 35 |
| 31 Dec 2022 | - | £324,795 | 32 |
| 31 Dec 2021 | £201,681 | £11,212 | 11 |
| 31 Dec 2020 | £474,975 | £71,417 | 13 |
| 31 Dec 2019 | £389,302 | £137,606 | 14 |
| 31 Dec 2018 | £445,716 | £293,630 | 17 |
| 31 Dec 2017 | £359,900 | £135,214 | 18 |
| 31 Dec 2016 | £267,853 | £301,078 | 22 |
| 31 Dec 2015 | £105,249 | £72,587 | - |
| 31 Dec 2014 | £211,515 | £156,350 | - |
| 31 Dec 2010 | £228,153 | £582,925 | - |






## Registered address

293 companies are registered at this address - likely a registration agent.